Our New Hair Colour Partner

Introducing O&M: Our Next Step in Sustainable Hair Colour

Key Takeaways

  • O&M (Original Mineral) is now available at SMUK London for professional hair colour services.
  • This innovative colour system is free from ammonia, PPD, and resorcinol, making it a safer and gentler choice.
  • Powered by Australian botanicals, O&M colour achieves beautiful, natural-looking results while caring for hair health.
  • Packaging and production follow sustainable practices, aligning with SMUK’s eco-conscious values.

SMUK London has chosen O&M because it reflects our ethos of enhancing natural beauty with luxury and responsibility.

Why SMUK London Has Chosen O&M

At SMUK London in Belgravia, we are committed to enhancing natural beauty with products and treatments that put health and sustainability first. That’s why we are proud to introduce O&M hair colour into our salon.

We believe our clients deserve colour that looks and feels beautiful without unnecessary chemicals. O&M’s mission to create high-performance colour that is kinder to both people and the planet reflects our own values of luxury, natural beauty, and conscious living.

What Makes O&M Hair Colour Different?

O&M (Original Mineral) has redefined professional hair colour by removing the harshest chemicals used in traditional formulas. The CØR.color range is completely free from:

  • Ammonia
  • PPD
  • Resorcinol

Instead, it uses Molecular Blend Technology to deliver vibrant, long-lasting colour with exceptional shine and condition. This means you get the rich, salon-quality results you love, but in a way that is much gentler on your hair and scalp.

Healthier Hair, Naturally Beautiful Results

Every O&M colour service is designed to respect the health of your hair. With nourishing Australian botanicals like Lilly Pilly and Quandong blended into the formulas, hair is left soft, shiny and full of life.

The colour results are natural-looking, multidimensional and perfectly aligned with SMUK’s belief that beauty should enhance rather than mask.

A Sustainable Choice for Hair Colour

Sustainability is at the heart of O&M. From using post-consumer recycled plastics and aluminium in their packaging to sourcing FSC-certified paper, the brand is committed to reducing environmental impact.

By choosing O&M, we’re able to offer you a colour service that not only looks stunning but also reflects a more responsible way of doing beauty.

Experience O&M Hair Colour at SMUK London

We are excited to bring O&M professional hair colour to our Belgravia salon. Whether you are refreshing your natural shade or trying something new, O&M gives you beautiful, lasting colour with a conscious touch.

Book your appointment at SMUK London today and discover why sustainable colour is the future of luxury haircare.