ECO CONSCIOUS
HAIR, BEAUTY
& LIFESTYLE
Welcome to SMUK London, an eco-conscious hair, beauty and lifestyle salon in Belgravia where our professional and friendly team is dedicated to creating beautiful, healthy and natural-looking hair.
A RELAXING 'HYGGE' SPACE
SMUK London is an eco-friendly hair, beauty and lifestyle studio, founded by Danish Celebrity Stylist and Make-Up artist Miabella Alomassor.
Our accessible luxury services are carried out in a design-led and relaxing interior that contributes to wellbeing as per the Hygge concept of life - to feel relaxed, warm and comfortable.
SMUK means 'beautiful' in Danish, and that is our aim - to help you to feel beautiful inside and out.



NATURAL HEALTHY HAIR
At SMUK London, we celebrate natural healthy hair. Our products are carefully formulated to nourish and enhance your unique hair texture without harmful chemicals. From sulfate-free shampoos to nutrient-rich conditioners, we provide gentle yet effective solutions for strong, lustrous locks. Embrace and celebrate your natural hair in our Belgravia salon —the true beauty that radiates from within.
TAKE THE SMUK FEELING HOME
At SMUK, we prioritise the wellbeing of our guests, the planet, and ourselves. We are dedicated to providing a meticulously curated assortment of organic, conscious, and luxurious hair, beauty, and lifestyle products.
We believe in supporting your pursuit of the SMUK lifestyle, and we strive to bring that experience into the comfort of your own home. With our thoughtfully selected range, you can trust that each product aligns with our values of health, sustainability, and overall excellence.
We offer nourishing hair & scalp treatments in-salon and also sell a wide range of eco-conscious and effective haircare and styling products via our online shop.


EMBRACING NATURAL BEAUTY INSIDE OUT
From the moment you step into our Belgravia salon, you will be greeted by our warm and inviting atmosphere, designed to provide a sanctuary of relaxation and rejuvenation. Our team of skilled professionals is dedicated to delivering personalised care and attention to every detail, ensuring that your experience is nothing short of extraordinary.
Our services range from beautiful organic hair colour, precision cutting and styling, and hair extensions to keratin treatments and bespoke wedding hair & makeup packages. We believe every hair texture is a unique work of art and we will work with you to help you love and understand your hair so you can recreate your look at home.
OUR LOCATION
20 - 21 Eccleston Yards, Sw1w9nf, Belgravia, London

